John has decided to buy diamond necklace for his wife on their 20th marriage anniversary. He has two problems: he does not know much about diamonds and second he does not know what type of necklace will look good on her. He wants the gift to be a surprise, so he can not take his wife for shopping. He has also decided to buy the necklace online because his friends have told him that he can save lot of money and time by buying it on the Internet.

He knows his wife has her profile with MyShopPal.com and she has shared her profile with him. He comes to MyShopPal.com to quickly check what is available. John selects his wife?s profile, goes to diamond necklace shopping page, and enters his budget. .

MyShopPal.com comes up with a list of diamond necklaces which are right for his wife along with their FAP score. He looks at the FAP analysis of a few necklaces. He is surprised to find how detailed it is. The analysis takes into consideration quality of diamonds, the attractiveness of a necklace for his wife, and matches the necklace design with her wife?s personal style. In addition, what he really liked was the value for money analysis performed by MyShopPal.com for the diamonds in the necklace. MyShopPal.com tells him where the product price stands in comparison to the market value of the diamonds in the necklace.

MyShopPal.com experience has convinced John that he will be able to find what is right for his wife and not pay more than he should for a good quality diamond necklace..